Nongovernmental organizations representing road safety and road traffic injury victims contribute to making road safety an issue which is real and in need of urgent action. Advocating for road safety and road traffic injury victims: a guide for nongovernmental organizations, published by WHO and the Global Alliance of NGOs for Road Safety, offers such groups guiding principles and strategic approaches for more targeted advocacy.
In the area of advocacy, NGOs engage in a range of activities, from general awareness raising to lobbying for a specific legislative change. Highlighting practical initiatives, with related checklists, tips and case studies from around the world, the Guide is especially targeted towards organizations operating with limited resources.
The publication coincided with the creation of the Global Alliance of NGOs for Road Safety in 2012. The guide aims to help participating organizations advocate strategically, particularly in the framework of Decade of Action for Road Safety 2011-2020.